# AI Lead Response Playbook

> HVACAutomate responds to new HVAC leads in under 60 seconds so contractors stop losing jobs to slower follow-up.

## What problem does this solve?

HVAC buyers often hire the first company that responds. Slow lead response causes paid leads to go cold before the office calls back.

## What does the playbook do?

- Detects new web, form, or Google Business leads
- Sends an immediate SMS or email reply
- Captures service need and urgency
- Creates a follow-up task for the office
- Routes emergency or high-value leads to humans

## Best use case

Use this for website leads, Google Business Profile leads, PPC leads, and third-party lead sources.